

Beauty Studies
Brief
A collection of AI-generated beauty images, developed as personal research into the visual language of contemporary beauty.
Some images were born as personal exploration, others were made for clients, such as some of the textures, and others are part of the creative process of studying real projects.
Faces, skin, make-up and textures become a field of experimentation to explore new possibilities for editorial and advertising imagery, free from the constraints of a commercial brief.
Approach
The research focuses on building images in which light, material, colour and composition define a precise aesthetic direction.
The face becomes a space for experimentation: skin is observed as surface and texture, while make-up acts as a graphic gesture, colour and form.
AI is used as a visual production tool guided by art direction choices, not as an effect for its own sake.
All images are AI-generated by Maria Cristina Iliescu.












Credits
- Concept & Art Direction
- Maria Cristina Iliescu
- AI Image Generation
- Maria Cristina Iliescu
- AI tools
- Midjourney, Nano Banana Pro, Higgsfield, ChatGPT Image